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Social Media Content Producer

On-site, Hybrid
  • Gent, Vlaams Gewest, Belgium

Job description

Who are we? 

Robovision, a leading AI Platform, is in hyper-growth. With an award-winning platform operating in over 40 countries, we are globally recognized as an AI-vision leader. We have enabled groundbreaking innovations in healthcare, agriculture, retail and manufacturing.

Our AI platform empowers users to intuitively adapt vision intelligence within smart solutions, facilitating seamless creation, deployment, and maintenance of Vision AI at scale. Our low-code platform enables data scientists to focus on innovation, while their operational coworkers can take ownership and continuously improve AI solutions.

Our sector-agnostic platform serves millions of daily predictions, contributing to both bottom-line impact and significant social goals. We work with hundreds of partners for co-creation, implementation, and technology, ranging from ISO Group to Nvidia.

Headquartered in Ghent, Belgium, with a global team of over 120 Robovisioneers, we are expanding internationally through satellite offices. Our people are ambitious, take ownership, and celebrate shared success, fostering an environment of ambition, respect, and personal development.

In the rapidly evolving digital marketing landscape, Robovision needs a focused approach for its content distribution and social media management.

The role consists out of 2 key responsibilities: 

  • First, the manager is responsible for creating maximum impact with our existing content across different channels.
  • Second, the manager is responsible for optimal engagement with our audience, mainly on Linkedin.

The Social Media Content Producer role is created to centralise our content and optimise our presence across various platforms, ensuring that our innovative AI vision technology is consistently and effectively communicated to our audience. 

Managing both the company’s and our key personnel’s profiles (e.g. LinkedIn profiles), this position makes sure our narrative reaches the right audience and makes the desired impact. Next to managing our social media channels, the manager is responsible for the regular publication of our newsletter. Beyond that, entertaining relationships with business influencers and media outlets are also part of this responsibility.  

The Social Media Content Producer is crucial for ensuring that our marketing efforts are not only creative but also systematic and data-driven, utilising the latest tools for workflow optimization. This role is designed for an individual who is both a strategic thinker and an action-oriented executor, capable of maintaining our brand presence even in times of content scarcity and actively engaging with our community.

What will you do? 

  • Centralise and optimise the distribution of content across various platforms, ensuring maximum reuse and consistent engagement on all social media channels, with a focus on LinkedIn.

  • Empower narrative producers by taking full responsibility for the successful distribution of content on social media, minimising their need for expertise in this area.

  • Manage and enhance the LinkedIn profiles of key people, including the CEO, founders, and market directors, in addition to the company's main profile.

  • Independently create and repurpose content to maintain a consistent online presence, even in periods of limited content production.

  • Manage social media channels end-to-end, ensuring timely responses to direct messages, comments, and active engagement with influencers and followers.

  • Extend content distribution beyond social media to include it in newsletters, business influencers, and media outlets, creating a diverse and effective distribution network.

  • Stay current with social media trends and tools, utilising the latest technologies and best practices to streamline workflows and enhance content reach.

  • Monitor and report on social media performance, using insights to refine strategies and demonstrate ROI.

Job requirements

Who are you? 

  • Proven experience in social media management and content distribution, preferably in a technology or AI-focused industry.

  • Strong understanding of different social media platforms, particularly LinkedIn.

  • Ability to tailor content to each platform.

  • Exceptional organisational skills, ensuring no tasks fall through the cracks and all content is distributed effectively and on schedule.

  • Creative and proactive, with a talent for generating and repurposing content to maintain a consistent online presence

  • Excellent communication skills, with the ability to engage effectively with audiences, influencers, and media outlets.

  • Proficiency in using social media management tools and analytics to optimise workflows and measure performance.

  • Ability to work independently, take initiative, and drive projects to completion.

  • A strong personal presence is a plus.

  • Legal authorization to work in Belgium, with flexibility for occasional travel as needed.

What do we offer? 

  • A key role in shaping and executing Robovision's content distribution and social media strategy.

  • The opportunity to work with a dynamic, innovative team in a rapidly growing international company.

  • A platform to unleash your creativity and organisational skills to make a significant impact on the company's online presence.

  • Competitive compensation package and comprehensive benefits.

  • Access to the latest tools and technologies in social media management.

  • A collaborative, transparent work environment with regular team events and a focus on professional development.

  • Direct involvement in the growth and visibility of a leading AI vision technology company.